Restricting Tobacco Advertising Essay - 2029 Words

Restricting Tobacco Advertising Should tobacco advertising be restricted? This is a very controversial issue. There is the idea that young children that smoke started smoking because of advertisements, but there is also the idea that children start smoking for other reasons. Many big, well-known tobacco companies like RJ Reynolds are being sued for their advertisements. On Monday April 20th, 1998 the jury heard a testimony from Lynn Beasly, the marketing vice president of the RJ Reynolds Tobacco Company. The courts believed that the advertisement was directed towards children under the age of 18, due to a document from the RJ Reynolds Board of Directors showing that they set a goal to increase the companys market share among 14†¦show more content†¦Smokers have almost twice the risk of having coronary heart disease as nonsmokers. Smokers risk of getting lung cancer is approximately 14 times than that of nonsmokers. It has taken many years for tobacco products deadly effects to be scientifically documented. Tobacco companies spend approximately $14 million a day on advertising. Students who own cigarette promotional items are more than four times more likely to begin smoking, compared to those who do not own these items. Eighty-six percent of people between 12 and 17-years old who smoke prefer the three most heavily advertised brands. Only about one-third of adult smokers choose these brands. Almost ninety percent of adult smokers began at or before age 18. A recent study showed that thirty-four percent of teens began smoking as a result of the tobacco companys promotional activities. Tobacco companies loose 3,000-5,000 customers each day, more than 1,000 die from using tobacco as intended, the rest die of other causes. The tobacco industry targets 1.63 million new smokers a year to compensate for those that quit or die. The average age of new smokers in the United States right now is 12. Since the 1980s, big tobacco companies have supported a number of efforts to reduce youth access to cigarettes at retail. Thirty percent of teens that smoke say that they were able to obtain cigarettes from retail stores. Thirty-two percent of kids who smoke say they borrowShow MoreRelatedTobacco Advertising And The Indian Government997 Words   |  4 PagesTobacco Advertising and the Indian Government An Analysis of the Case Study In February of 2001, India joined many developed nations in a long-held and ongoing debate; that of the ethical responsibility of government in regards to the advertising of tobacco products. By 2001 many other nations had already decided to either place bans on or strongly restrict the advertising of tobacco products in an attempt to curb usage and thereby avoid the ill health effects associated with the product. 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